{"id":10131,"date":"2010-07-21T10:26:50","date_gmt":"2010-07-21T08:26:50","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=10131"},"modified":"2010-07-21T10:26:50","modified_gmt":"2010-07-21T08:26:50","slug":"que-es-un-dominio","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2010\/07\/21\/que-es-un-dominio\/","title":{"rendered":"\u00bfQu\u00e9 es un dominio?"},"content":{"rendered":"

\"\"Un dominio<\/a> es la manera de identificarte en Internet, igual que lo hace un n\u00famero de tel\u00e9fono o de DNI en otros \u00e1mbitos.<\/p>\n

A los ordenadores les basta un n\u00famero, pero a la gente nos resulta m\u00e1s f\u00e1cil recordar un nombre, ya sea de una persona, de una empresa, de un producto o servicio.<\/p>\n

Por eso, es tan importante tener los dominios principales con el nombre de tu empresa como elnombredetuempresa.com o elnombredetuempresa.net o elnombredetuempresa.es , porque as\u00ed ser\u00e1 m\u00e1s f\u00e1cil que te encuentre quien busca a tu empresa en Internet.<\/p>\n

Adicionalmente puedes adquirir otros dominios m\u00e1s gen\u00e9ricos, que tengan como denominaci\u00f3n a tus principales productos o servicios.<\/p>\n

Por ejemplo si vendes muebles te interesa tener muebles.com, muebles.net o muebles.es porque contribuir\u00e1n a que te encuentre quien busca muebles.<\/p>\n

Sin embargo, la mayor\u00eda de estos dominios m\u00e1s gen\u00e9ricos ya tienen due\u00f1o y para poder comprarlos necesitar\u00e1s hacer importantes inversiones.<\/p>\n","protected":false},"excerpt":{"rendered":"

Un dominio es la manera de identificarte en Internet, igual que lo hace un n\u00famero de tel\u00e9fono o de DNI en otros \u00e1mbitos. A los ordenadores les basta un n\u00famero, pero a la gente nos … Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[6,2,9,10,11],"tags":[703,47],"class_list":["post-10131","post","type-post","status-publish","format-standard","hentry","category-blogs","category-branding","category-comercio-electronico","category-emprendedores","category-pymes","tag-dominios","tag-internet"],"yoast_head":"\n\u00bfQu\u00e9 es un dominio? - El Secreto de las Pymes que crecen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.churbayportillo.com\/blog\/2010\/07\/21\/que-es-un-dominio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 es un dominio? - El Secreto de las Pymes que crecen\" \/>\n<meta property=\"og:description\" content=\"Un dominio es la manera de identificarte en Internet, igual que lo hace un n\u00famero de tel\u00e9fono o de DNI en otros \u00e1mbitos. 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Porque cuando tomamos una direcci\u00f3n de Internet todos autom\u00e1ticamente escribimos .com Esta ya es una raz\u00f3n suficiente, pero hay m\u00e1s: Si usas el nombre de tu empresa\u2026","rel":"","context":"En \u00abBlogs\u00bb","block_context":{"text":"Blogs","link":"https:\/\/www.churbayportillo.com\/blog\/category\/blogs\/"},"img":{"alt_text":"dominio","src":"https:\/\/i0.wp.com\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2009\/03\/dominio.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":3491,"url":"https:\/\/www.churbayportillo.com\/blog\/2009\/03\/26\/controla-tu-dominio\/","url_meta":{"origin":10131,"position":2},"title":"Controla tu dominio","author":"Jorge Churba","date":"26 marzo 2009","format":false,"excerpt":"Cada vez con m\u00e1s frecuencia nos encontramos con clientes que se enfrentan a graves restricciones que afectan a sus propios\u00a0 dominios. Empecemos por el principio: \u00bfqu\u00e9 es un dominio en Internet? Es una denominaci\u00f3n que te identifica en Internet, como zanguanga.com, todotutoriales.es o churbayportillo.com. Precisamente como los dominios nos identifican\u2026","rel":"","context":"En \u00abBranding\u00bb","block_context":{"text":"Branding","link":"https:\/\/www.churbayportillo.com\/blog\/category\/branding\/"},"img":{"alt_text":"dominio","src":"https:\/\/i0.wp.com\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2009\/03\/dominio.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":22573,"url":"https:\/\/www.churbayportillo.com\/blog\/2013\/07\/30\/el-dominio-punto-com-refleja-la-vocacion-de-internacionalizacion-de-la-empresa\/","url_meta":{"origin":10131,"position":3},"title":"El dominio punto com refleja la vocaci\u00f3n de internacionalizaci\u00f3n de la empresa","author":"Jorge Churba","date":"30 julio 2013","format":false,"excerpt":"Reemplazar un dominio nacional por un dominio punto com (.com) puede ser una declaraci\u00f3n de intenciones: pasar de ser una empresa de \u00e1mbito nacional a otra global. Este caso lo ilustra muy bien. Hoy uno de los principales peri\u00f3dicos brit\u00e1nicos, The Guardian, public\u00f3 una informaci\u00f3n que explica muy bien esta\u2026","rel":"","context":"En \u00abGeneral\u00bb","block_context":{"text":"General","link":"https:\/\/www.churbayportillo.com\/blog\/category\/general\/"},"img":{"alt_text":"Planisferio","src":"https:\/\/i0.wp.com\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2013\/07\/planisferio-500x230.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":13635,"url":"https:\/\/www.churbayportillo.com\/blog\/2011\/06\/20\/%c2%bfcuantos-dominios-necesito\/","url_meta":{"origin":10131,"position":4},"title":"\u00bfCu\u00e1ntos dominios necesito?","author":"Jorge Churba","date":"20 junio 2011","format":false,"excerpt":"Contar con el dominio m\u00e1s adecuado es b\u00e1sico para el \u00e9xito en Internet. Como vimos recientemente, Google aconseja que nuestro dominio debe ser la denominaci\u00f3n de nuestra marca. 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