{"id":1156,"date":"2008-11-15T14:54:45","date_gmt":"2008-11-15T13:54:45","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=1156"},"modified":"2023-04-27T14:03:42","modified_gmt":"2023-04-27T12:03:42","slug":"ideas-para-superar-la-crisis-camisetas-con-historia","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/","title":{"rendered":"Ideas para superar la crisis: camisetas con historia"},"content":{"rendered":"

\"\"<\/p>\n

S\u00ed son camisetas de segunda mano, pero con un valor a\u00f1adido: su propia historia. La gente dona sus camisetas usadas y con ellas entrega una historia que ha vivido con ellas.<\/p>\n

Puede ser el recuerdo de un viaje, un partido de f\u00fatbol, un amor… La que veis en la foto, ha sido enviada por una periodista interesada en conocer qu\u00e9 va a pasar con ella para escribir un reportaje.<\/p>\n

re-shirt, recoge las camisetas, controla su calidad y las pone a la venta por Internet. Cuando alguien las compra, les coloca una etiqueta de color naranja con un c\u00f3digo que permite conocer su historia. Adem\u00e1s, el c\u00f3digo permite que cada nuevo propietario incorpore su propia historia on-line.<\/p>\n

re-shirt est\u00e1 pensado como una forma de ahorrar recursos naturales -recalcan que se necesitan 10.000 litros de agua para hacer una camiseta- y tambi\u00e9n como un experimento para ver c\u00f3mo funciona la econom\u00eda globalizada, pero bien podr\u00eda servir como idea para negocios en tiempos de crisis.<\/p>\n

Visto en soitu.es<\/a>, v\u00eda men\u00e9ame<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

S\u00ed son camisetas de segunda mano, pero con un valor a\u00f1adido: su propia historia. La gente dona sus camisetas usadas y con ellas entrega una historia que ha vivido con ellas.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,9,10,1,13],"tags":[446,694,447,445,933],"class_list":["post-1156","post","type-post","status-publish","format-standard","hentry","category-branding","category-comercio-electronico","category-emprendedores","category-general","category-responsabilidad-social","tag-camisetas","tag-crisis","tag-historia","tag-ideas","tag-negocios"],"yoast_head":"\nIdeas para superar la crisis: camisetas con historia - El Secreto de las Pymes que crecen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ideas para superar la crisis: camisetas con historia - El Secreto de las Pymes que crecen\" \/>\n<meta property=\"og:description\" content=\"S\u00ed son camisetas de segunda mano, pero con un valor a\u00f1adido: su propia historia. La gente dona sus camisetas usadas y con ellas entrega una historia que ha vivido con ellas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/\" \/>\n<meta property=\"og:site_name\" content=\"El Secreto de las Pymes que crecen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/churbayportillo\" \/>\n<meta property=\"article:published_time\" content=\"2008-11-15T13:54:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-27T12:03:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/screto.s3.amazonaws.com\/uploads\/2008\/11\/camiseta.jpg\" \/>\n<meta name=\"author\" content=\"Jorge Churba\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@elsecreto\" \/>\n<meta name=\"twitter:site\" content=\"@elsecreto\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jorge Churba\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/\"},\"author\":{\"name\":\"Jorge Churba\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b\"},\"headline\":\"Ideas para superar la crisis: camisetas con historia\",\"datePublished\":\"2008-11-15T13:54:45+00:00\",\"dateModified\":\"2023-04-27T12:03:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/\"},\"wordCount\":186,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/screto.s3.amazonaws.com\/uploads\/2008\/11\/camiseta.jpg\",\"keywords\":[\"camisetas\",\"Crisis\",\"historia\",\"ideas\",\"Negocios\"],\"articleSection\":[\"Branding\",\"Comercio electr\u00f3nico\",\"Emprendedores\",\"General\",\"Responsabilidad social\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/2008\/11\/15\/ideas-para-superar-la-crisis-camisetas-con-historia\/\",\"name\":\"Ideas para superar la crisis: camisetas con historia - 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Empresas grandes y peque\u00f1as, espa\u00f1olas y extranjeras se lanzan al negocio de la personalizaci\u00f3n y eso ya se empieza a notar en los anuncios que publican. Sabemos que\u2026","rel":"","context":"En \u00abComercio electr\u00f3nico\u00bb","block_context":{"text":"Comercio electr\u00f3nico","link":"https:\/\/www.churbayportillo.com\/blog\/category\/comercio-electronico\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2010\/07\/SelfPromotion-300x226.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":3136,"url":"https:\/\/www.churbayportillo.com\/blog\/2009\/03\/04\/cuanto-vale-crisises\/","url_meta":{"origin":1156,"position":1},"title":"\u00bfCu\u00e1nto vale crisis.es?","author":"Jorge Churba","date":"4 marzo 2009","format":false,"excerpt":"Hace apenas unos d\u00edas, ToysRus compr\u00f3 el dominio toys.com por m\u00e1s de cinco millones de d\u00f3lares. Pero parece que los hay m\u00e1s previsores a la hora de invertir en dominios. Tanto como para registrar crisis.es en 2006. Gracias a neg\u00f3ciame conoc\u00ed la historia. All\u00ed me encontr\u00e9 este titular: \u00bfPor qu\u00e9\u2026","rel":"","context":"En \u00abBlogs\u00bb","block_context":{"text":"Blogs","link":"https:\/\/www.churbayportillo.com\/blog\/category\/blogs\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2009\/03\/crisis2.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":17432,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/05\/09\/holstee-demuestra-que-la-responsabilidad-corporativa-es-mas-que-un-buen-negocio\/","url_meta":{"origin":1156,"position":2},"title":"Holstee demuestra que la responsabilidad corporativa es m\u00e1s que un buen negocio","author":"Jorge Churba","date":"9 mayo 2012","format":false,"excerpt":"https:\/\/www.youtube.com\/watch?v=QDmt_t6umoY \u00bfQui\u00e9n se atreve a cerrar su tienda on line el d\u00eda de m\u00e1s ventas de todo el a\u00f1o para animar a sus clientes a disfrutar de un rato en familia? 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