{"id":14268,"date":"2011-08-08T11:02:18","date_gmt":"2011-08-08T09:02:18","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=14268"},"modified":"2011-08-08T11:02:18","modified_gmt":"2011-08-08T09:02:18","slug":"di-a-tus-clientes-lo-que-quieres-que-hagan","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2011\/08\/08\/di-a-tus-clientes-lo-que-quieres-que-hagan\/","title":{"rendered":"Di a tus clientes lo que quieres que hagan"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-14273\" title=\"Pida presupuesto sin compromiso\" src=\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/08\/presupuesto.png\" alt=\"Pida presupuesto sin compromiso\" width=\"319\" height=\"38\" srcset=\"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2011\/08\/presupuesto.png 319w, https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2011\/08\/presupuesto-300x35.png 300w\" sizes=\"auto, (max-width: 319px) 100vw, 319px\" \/><\/p>\n<p>Para conseguir que tus clientes actuales o potenciales hagan lo que quieres que hagan, al menos tienes que ped\u00edrselo.<!--more--><\/p>\n<p>Sucede a menudo en sitios webs, pero tambi\u00e9n en folletos, cartas de ventas, e-mailings y otros materiales: se describe el producto o servicio y a veces sus beneficios, pero no se dice claramente lo que debe hacer el interesado.<\/p>\n<p>Falta lo que en marketing se conoce como una llamada a la acci\u00f3n, que puede ser la diferencia entre el \u00e9xito y el fracaso. Son palabras o frases como:<\/p>\n<ul>\n<li>Llame ya.<\/li>\n<li>Pida presupuesto sin compromiso.<\/li>\n<li>Reg\u00edstrese.<\/li>\n<li>Ap\u00fantese al bolet\u00edn.<\/li>\n<li>Compre ahora.<\/li>\n<\/ul>\n<p>Revisa tu sitio web y tus materiales promocionales y si no tienes una llamada a la acci\u00f3n, agr\u00e9gala y ver\u00e1s la diferencia.<\/p>\n<p>Y &#8230;<\/p>\n<p><strong>Env\u00edanos un comentario con tu experiencia.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para conseguir que tus clientes actuales o potenciales hagan lo que quieres que hagan, al menos tienes que ped\u00edrselo.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9,10,11],"tags":[458,908,951,724,128,695],"class_list":["post-14268","post","type-post","status-publish","format-standard","hentry","category-comercio-electronico","category-emprendedores","category-pymes","tag-exito","tag-clientes","tag-mailing","tag-marketing","tag-ventas","tag-web"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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