{"id":14795,"date":"2011-09-22T17:49:33","date_gmt":"2011-09-22T15:49:33","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=14795"},"modified":"2022-06-02T12:50:55","modified_gmt":"2022-06-02T10:50:55","slug":"6-consejos-juridicos-para-community-managers","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/","title":{"rendered":"6 Consejos jur\u00eddicos para community managers"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-14804\" title=\"Redes sociales\" src=\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg\" alt=\"Redes sociales\" width=\"400\" height=\"256\" srcset=\"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2011\/09\/redes-sociales.jpg 400w, https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2011\/09\/redes-sociales-300x192.jpg 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>Ahora que tan en boga est\u00e1n los <em>community managers<\/em>, es decir las personas que en nombre de las empresas se ocupan de las <a title=\"Redes sociales en El Secreto\" href=\"https:\/\/www.churbayportillo.com\/blog\/tag\/redes-sociales\/\">redes sociales<\/a> o <em>social media<\/em>, resultan especialmente \u00fatiles los consejos jur\u00eddicos para estos cargos publicados por <a title=\"Alex Touri\u00f1o en Twitter\" href=\"https:\/\/twitter.com\/AlexTourino\">Alejandro Touri\u00f1o<\/a>, abogado especializado en propiedad intelectual y nuevas tecnolog\u00edas\u00a0 en Estilo, Manual de estilo para nuevos medios:<!--more--><\/p>\n<ol>\n<li>Verificar que el sitio web corporativo cuente con un aviso legal y una pol\u00edtica de privacidad.<\/li>\n<li>Asegurarse que los contenidos publicados en las redes sociales o en su propio entorno web sean originales.<\/li>\n<li>Respetar siempre los derechos individuales de las personas.<\/li>\n<li>Cumplir con las pol\u00edticas \u00e9ticas corporativas.<\/li>\n<li>Respetar el principio de informaci\u00f3n y consentimiento expreso en las campa\u00f1as publicitarias personalizadas.<\/li>\n<li>Establecer y hacer cumplir el r\u00e9gimen de responsabilidad por los contenidos publicados por terceros en la web corporativa.<\/li>\n<\/ol>\n<p>Lee el texto completo en Estilo<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ahora que tan en boga est\u00e1n los community managers, es decir las personas que en nombre de las empresas se ocupan de las redes sociales o social media, resultan especialmente \u00fatiles los consejos jur\u00eddicos para &#8230; <a title=\"6 Consejos jur\u00eddicos para community managers\" class=\"read-more\" href=\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\" aria-label=\"Leer m\u00e1s sobre 6 Consejos jur\u00eddicos para community managers\">Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2,1,13],"tags":[494,704,327,390,243,695],"class_list":["post-14795","post","type-post","status-publish","format-standard","hentry","category-branding","category-general","category-responsabilidad-social","tag-contenidos","tag-empresas","tag-nuevas-tecnologias","tag-redes-sociales","tag-tic","tag-web"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>6 Consejos jur\u00eddicos para community managers - El Secreto de las Pymes que crecen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"6 Consejos jur\u00eddicos para community managers - El Secreto de las Pymes que crecen\" \/>\n<meta property=\"og:description\" content=\"Ahora que tan en boga est\u00e1n los community managers, es decir las personas que en nombre de las empresas se ocupan de las redes sociales o social media, resultan especialmente \u00fatiles los consejos jur\u00eddicos para ... Leer m\u00e1s\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\" \/>\n<meta property=\"og:site_name\" content=\"El Secreto de las Pymes que crecen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/churbayportillo\" \/>\n<meta property=\"article:published_time\" content=\"2011-09-22T15:49:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-02T10:50:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg\" \/>\n<meta name=\"author\" content=\"Jorge Churba\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@elsecreto\" \/>\n<meta name=\"twitter:site\" content=\"@elsecreto\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jorge Churba\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\"},\"author\":{\"name\":\"Jorge Churba\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b\"},\"headline\":\"6 Consejos jur\u00eddicos para community managers\",\"datePublished\":\"2011-09-22T15:49:33+00:00\",\"dateModified\":\"2022-06-02T10:50:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\"},\"wordCount\":156,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg\",\"keywords\":[\"contenidos\",\"Empresas\",\"nuevas tecnolog\u00edas\",\"redes sociales\",\"TIC\",\"Web\"],\"articleSection\":[\"Branding\",\"General\",\"Responsabilidad social\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\",\"name\":\"6 Consejos jur\u00eddicos para community managers - El Secreto de las Pymes que crecen\",\"isPartOf\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg\",\"datePublished\":\"2011-09-22T15:49:33+00:00\",\"dateModified\":\"2022-06-02T10:50:55+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage\",\"url\":\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg\",\"contentUrl\":\"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.churbayportillo.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"6 Consejos jur\u00eddicos para community managers\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#website\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/\",\"name\":\"El Secreto de las Pymes que crecen\",\"description\":\"Informaci\u00f3n y consejos para vender m\u00e1s\",\"publisher\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.churbayportillo.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\",\"name\":\"El Secreto de las Pymes que crecen\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png\",\"contentUrl\":\"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png\",\"width\":599,\"height\":109,\"caption\":\"El Secreto de las Pymes que crecen\"},\"image\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/churbayportillo\",\"https:\/\/x.com\/elsecreto\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b\",\"name\":\"Jorge Churba\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g\",\"caption\":\"Jorge Churba\"},\"description\":\"Me comunico, luego existo. Autor del Diccionario Pr\u00e1ctico de Internet para Emprendedores. Fundador de Churba &amp; Portillo y trabajador en Internet. S\u00edgueme en Twitter\",\"sameAs\":[\"https:\/\/www.churbayportillo.com\/blog\"],\"url\":\"https:\/\/www.churbayportillo.com\/blog\/author\/jorge\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"6 Consejos jur\u00eddicos para community managers - El Secreto de las Pymes que crecen","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/","og_locale":"es_ES","og_type":"article","og_title":"6 Consejos jur\u00eddicos para community managers - El Secreto de las Pymes que crecen","og_description":"Ahora que tan en boga est\u00e1n los community managers, es decir las personas que en nombre de las empresas se ocupan de las redes sociales o social media, resultan especialmente \u00fatiles los consejos jur\u00eddicos para ... Leer m\u00e1s","og_url":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/","og_site_name":"El Secreto de las Pymes que crecen","article_publisher":"https:\/\/www.facebook.com\/churbayportillo","article_published_time":"2011-09-22T15:49:33+00:00","article_modified_time":"2022-06-02T10:50:55+00:00","og_image":[{"url":"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg","type":"","width":"","height":""}],"author":"Jorge Churba","twitter_card":"summary_large_image","twitter_creator":"@elsecreto","twitter_site":"@elsecreto","twitter_misc":{"Escrito por":"Jorge Churba","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#article","isPartOf":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/"},"author":{"name":"Jorge Churba","@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b"},"headline":"6 Consejos jur\u00eddicos para community managers","datePublished":"2011-09-22T15:49:33+00:00","dateModified":"2022-06-02T10:50:55+00:00","mainEntityOfPage":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/"},"wordCount":156,"commentCount":1,"publisher":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage"},"thumbnailUrl":"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg","keywords":["contenidos","Empresas","nuevas tecnolog\u00edas","redes sociales","TIC","Web"],"articleSection":["Branding","General","Responsabilidad social"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/","url":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/","name":"6 Consejos jur\u00eddicos para community managers - El Secreto de las Pymes que crecen","isPartOf":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage"},"image":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage"},"thumbnailUrl":"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg","datePublished":"2011-09-22T15:49:33+00:00","dateModified":"2022-06-02T10:50:55+00:00","breadcrumb":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#primaryimage","url":"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg","contentUrl":"https:\/\/screto.s3.amazonaws.com\/uploads\/2011\/09\/redes-sociales.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.churbayportillo.com\/blog\/2011\/09\/22\/6-consejos-juridicos-para-community-managers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.churbayportillo.com\/blog\/"},{"@type":"ListItem","position":2,"name":"6 Consejos jur\u00eddicos para community managers"}]},{"@type":"WebSite","@id":"https:\/\/www.churbayportillo.com\/blog\/#website","url":"https:\/\/www.churbayportillo.com\/blog\/","name":"El Secreto de las Pymes que crecen","description":"Informaci\u00f3n y consejos para vender m\u00e1s","publisher":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.churbayportillo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.churbayportillo.com\/blog\/#organization","name":"El Secreto de las Pymes que crecen","url":"https:\/\/www.churbayportillo.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png","contentUrl":"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png","width":599,"height":109,"caption":"El Secreto de las Pymes que crecen"},"image":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/churbayportillo","https:\/\/x.com\/elsecreto"]},{"@type":"Person","@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b","name":"Jorge Churba","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g","caption":"Jorge Churba"},"description":"Me comunico, luego existo. Autor del Diccionario Pr\u00e1ctico de Internet para Emprendedores. Fundador de Churba &amp; Portillo y trabajador en Internet. S\u00edgueme en Twitter","sameAs":["https:\/\/www.churbayportillo.com\/blog"],"url":"https:\/\/www.churbayportillo.com\/blog\/author\/jorge\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":17195,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/04\/19\/5-consejos-para-superar-los-continuos-cambios-en-el-posicionamiento-web\/","url_meta":{"origin":14795,"position":0},"title":"5 consejos para superar los continuos cambios en el posicionamiento web","author":"Jorge Churba","date":"19 abril 2012","format":false,"excerpt":"En estos d\u00edas se han producido nuevos cambios en Google que han afectado a los resultados de las b\u00fasquedas. Por eso, muchas empresas han sufrido importantes cambios en su posicionamiento web, que las han apartado de la primera p\u00e1gina de los resultados de b\u00fasqueda, por lo que han perdido muchas\u2026","rel":"","context":"En \u00abBlogs\u00bb","block_context":{"text":"Blogs","link":"https:\/\/www.churbayportillo.com\/blog\/category\/blogs\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11293,"url":"https:\/\/www.churbayportillo.com\/blog\/2010\/10\/19\/las-redes-sociales-fomentan-el-espiritu-emprendedor\/","url_meta":{"origin":14795,"position":1},"title":"Las redes sociales fomentan el esp\u00edritu emprendedor","author":"Jorge Churba","date":"19 octubre 2010","format":false,"excerpt":"Lo dice un estudio de la Universidad de Uppsala, en Suecia, el uso de las redes sociales dar\u00e1 lugar a la aparici\u00f3n de un mayor n\u00famero de emprendedores. La investigaci\u00f3n se centr\u00f3 en Facebook y revela que el intercambio de comentarios sin importancia, a los que califica de tonter\u00edas, sirve\u2026","rel":"","context":"En \u00abEmprendedores\u00bb","block_context":{"text":"Emprendedores","link":"https:\/\/www.churbayportillo.com\/blog\/category\/emprendedores\/"},"img":{"alt_text":"Redes sociales","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2010\/10\/redes-sociales1.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":17243,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/04\/23\/no-hay-milagros-en-las-redes-sociales\/","url_meta":{"origin":14795,"position":2},"title":"No hay milagros en las redes sociales","author":"Jorge Churba","date":"23 abril 2012","format":false,"excerpt":"Hace unos d\u00edas una web de cuyo nombre prefiero no acordarme pas\u00f3 de no tener ninguna actividad en Twitter a tener 14.000 seguidores, pero un par de d\u00edas despu\u00e9s solo ten\u00eda 400. Poco despu\u00e9s, algo parecido ocurr\u00eda en Facebook: la misma web que se hab\u00eda unido a esta red el\u2026","rel":"","context":"En \u00abBranding\u00bb","block_context":{"text":"Branding","link":"https:\/\/www.churbayportillo.com\/blog\/category\/branding\/"},"img":{"alt_text":"Rayo de luz","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/04\/rayo-de-luz.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":12564,"url":"https:\/\/www.churbayportillo.com\/blog\/2011\/02\/09\/jornadas-sobre-oportunidades-de-negocio-en-internet\/","url_meta":{"origin":14795,"position":3},"title":"Jornadas sobre oportunidades de negocio en Internet","author":"Jorge Churba","date":"9 febrero 2011","format":false,"excerpt":"Internet ofrece importantes oportunidades de negocio que pueden ayudarte a superar la crisis. Pero para aprovecharlas, necesitas tener ciertos conocimientos b\u00e1sicos. Por eso, para ayudar a gente como t\u00fa, a los emprendedores y a las pymes a hacer negocios en la red, el pr\u00f3ximo mes de marzo desarrollaremos en Murcia,\u2026","rel":"","context":"En \u00abBlogs\u00bb","block_context":{"text":"Blogs","link":"https:\/\/www.churbayportillo.com\/blog\/category\/blogs\/"},"img":{"alt_text":"Internet en los negocios","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2011\/02\/negocios.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":17459,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/05\/10\/escribir-para-google-o-para-las-personas\/","url_meta":{"origin":14795,"position":4},"title":"\u00bfEscribir para Google o para las personas?","author":"Jorge Churba","date":"10 mayo 2012","format":false,"excerpt":"Desde los comienzos de Internet, se dice que\u00a0los textos de las webs corporativas tienen que representar adecuadamente a la empresa, atraer a los clientes y venderles el producto...\u00a0 pero tambi\u00e9n seducir a los buscadores para facilitar el posicionamiento. Todo por Google Con los a\u00f1os la importancia de Google como fuente\u2026","rel":"","context":"En \u00abBlogs\u00bb","block_context":{"text":"Blogs","link":"https:\/\/www.churbayportillo.com\/blog\/category\/blogs\/"},"img":{"alt_text":"Pluma","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/05\/pluma.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":9959,"url":"https:\/\/www.churbayportillo.com\/blog\/2010\/07\/06\/las-mayoria-de-las-pequenas-empresas-no-tiene-web\/","url_meta":{"origin":14795,"position":5},"title":"Las mayor\u00eda de las peque\u00f1as empresas no tiene web","author":"Jorge Churba","date":"6 julio 2010","format":false,"excerpt":"Hace apenas un par de meses un t\u00e9cnico de una administraci\u00f3n regional dec\u00eda en un acto p\u00fablico que ya todas las empresas tienen p\u00e1gina web y justificaba as\u00ed la restricci\u00f3n de las ayudas para crearlas. En ese momento no puede contener mi asombro, aunque no era ni el momento ni\u2026","rel":"","context":"En \u00abAyudas y subvenciones\u00bb","block_context":{"text":"Ayudas y subvenciones","link":"https:\/\/www.churbayportillo.com\/blog\/category\/ayudas-y-subvenciones\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2010\/07\/web.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/posts\/14795","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/comments?post=14795"}],"version-history":[{"count":0,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/posts\/14795\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/media?parent=14795"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/categories?post=14795"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/tags?post=14795"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}