{"id":16583,"date":"2012-02-24T11:23:40","date_gmt":"2012-02-24T10:23:40","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=16583"},"modified":"2022-06-02T10:16:28","modified_gmt":"2022-06-02T08:16:28","slug":"clothes-horse-da-la-talla-en-la-venta-de-ropa-on-line","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2012\/02\/24\/clothes-horse-da-la-talla-en-la-venta-de-ropa-on-line\/","title":{"rendered":"Clothes Horse da la talla en la venta de ropa on line"},"content":{"rendered":"

\"Clothes<\/p>\n

Uno de los grandes obst\u00e1culos para la venta de ropa por Internet es que los clientes no puede prob\u00e1rsela, por eso mucha gente desiste de la compra on line y muchos clientes solicitan cambios y devoluciones. Para tratar de resolver este problema, distintas empresas trabajan en ingeniosas e innovadoras soluciones.<\/p>\n

Hace un tiempo hablamos de UPcload<\/a>, un sistema que toma como unidad de medida un CD.<\/p>\n

Clothes Horse aborda el problema de una manera completamente diferente: sin necesidad de tomar medidas.<\/p>\n

En lugar de ello, propone un cuestionario de treinta segundos de duraci\u00f3n.<\/p>\n

Las preguntas refieren a distintas marcas, por ejemplo, \u00bfqu\u00e9 marca de camisa te sienta mejor, Ralph Lauren, Calvin Klein o DKNY? Para seguir, \u00bfc\u00f3mo dir\u00edas que te sienta, perfectamente, bien o no muy bien?<\/p>\n

Al terminar el cuestionario el sistema no solo indica al cliente la talla que le sentar\u00e1 mejor, sino que le dice si le quedar\u00e1 muy ajustada en el pecho o perfecta en el cuello.<\/p>\n

Las tiendas online pueden ofrecer el servicio de Clothes Horse y, seg\u00fan informa TechCrunch<\/a>, las primeras pruebas realizadas por Bonobos.com consiguieron un aumento de las ventas del 13%.<\/p>\n","protected":false},"excerpt":{"rendered":"

Uno de los grandes obst\u00e1culos para la venta de ropa por Internet es que los clientes no puede prob\u00e1rsela, por eso mucha gente desiste de la compra on line y muchos clientes solicitan cambios y … Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9],"tags":[536,47,872,941],"class_list":["post-16583","post","type-post","status-publish","format-standard","hentry","category-comercio-electronico","tag-innovacion","tag-internet","tag-ropa","tag-tienda-on-line"],"yoast_head":"\nClothes Horse da la talla en la venta de ropa on line - El Secreto de las Pymes que crecen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.churbayportillo.com\/blog\/2012\/02\/24\/clothes-horse-da-la-talla-en-la-venta-de-ropa-on-line\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Clothes Horse da la talla en la venta de ropa on line - El Secreto de las Pymes que crecen\" \/>\n<meta property=\"og:description\" content=\"Uno de los grandes obst\u00e1culos para la venta de ropa por Internet es que los clientes no puede prob\u00e1rsela, por eso mucha gente desiste de la compra on line y muchos clientes solicitan cambios y ... 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De hecho, el principal problema\u2026","rel":"","context":"En \u00abComercio electr\u00f3nico\u00bb","block_context":{"text":"Comercio electr\u00f3nico","link":"https:\/\/www.churbayportillo.com\/blog\/category\/comercio-electronico\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2010\/07\/carro-compra.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":15195,"url":"https:\/\/www.churbayportillo.com\/blog\/2011\/10\/26\/happy-hour-en-el-comercio-electronico\/","url_meta":{"origin":16583,"position":3},"title":"Happy hour en el comercio electr\u00f3nico","author":"Jorge Churba","date":"26 octubre 2011","format":false,"excerpt":"La happy hour u hora feliz es una acci\u00f3n de marketing com\u00fan en bares, pubs y discotecas de muchos pa\u00edses y consiste en ofrecer bebidas m\u00e1s baratas durante un cierto per\u00edodo de tiempo. Una forma promocional que ahora se est\u00e1 trasladando al comercio electr\u00f3nico. 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