{"id":17661,"date":"2012-05-24T11:33:40","date_gmt":"2012-05-24T09:33:40","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=17661"},"modified":"2022-07-28T19:02:31","modified_gmt":"2022-07-28T17:02:31","slug":"al-pinguino-de-google-le-gustan-los-blogs-de-calidad","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2012\/05\/24\/al-pinguino-de-google-le-gustan-los-blogs-de-calidad\/","title":{"rendered":"Al ping\u00fcino de Google le gustan los blogs de calidad"},"content":{"rendered":"

\"Ping\u00fcino\"<\/p>\n

Hace justo un mes que\u00a0 Google<\/a> anunci\u00f3 la puesta en marcha de su nuevo algoritmo, llamado Penguin, cuyo objetivo es recompesar a los sitios web de gran calidad<\/a>. Y nuestra primera impresi\u00f3n es que parece que en parte lo han logrado, ya que hemos notado que algunos blogs que ofrecen contenidos originales y de calidad est\u00e1n consiguiendo m\u00e1s visitas.<\/p>\n

Habr\u00e1 que esperar a tener m\u00e1s datos para realizar un an\u00e1lisis en profundidad, pero estas son algunas de nuestra primeras impresiones:<\/p>\n

Sitios oficiales<\/strong>: notable mejor\u00eda en el posicionamiento de webs oficiales -como las de ministerios y otros organismos- y tambi\u00e9n en webs de colegios profesionales, lo que puede hacer perder muchos puestos para determinados t\u00e9rminos de b\u00fasqueda a los sitios de algunas empresas.<\/p>\n

Contenido duplicado<\/strong>: un paseo por varios foros nos ha servido para comprobar que los responsables de sitios web que no ofrecen contenidos originales, sino duplicados, se quejan porque se han hundido en los resultados de b\u00fasqueda.<\/p>\n

Contenido de calidad<\/strong>: nuestra primera impresi\u00f3n es parad\u00f3jica, porque hemos visto que algunos blogs y webs han perdido muchos puestos en sus t\u00e9rminos de b\u00fasqueda principales, sin embargo han ganado visitas, a trav\u00e9s de otros t\u00e9rminos de b\u00fasqueda. Pero atenci\u00f3n, porque esta es nuestra experiencia y hay mucha gente quej\u00e1ndose por la p\u00e9rdida de visitas de los que, dicen, son sitios de calidad, debido a notables cambios en su posicionamiento web.<\/p>\n

Foto: Tom Watt\/Creative Commons.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hace justo un mes que\u00a0 Google anunci\u00f3 la puesta en marcha de su nuevo algoritmo, llamado Penguin, cuyo objetivo es recompesar a los sitios web de gran calidad. 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