{"id":20339,"date":"2013-01-22T09:37:22","date_gmt":"2013-01-22T08:37:22","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=20339"},"modified":"2013-01-22T09:37:22","modified_gmt":"2013-01-22T08:37:22","slug":"similarweb-desafia-a-alexa","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2013\/01\/22\/similarweb-desafia-a-alexa\/","title":{"rendered":"SimilarWeb desaf\u00eda a Alexa"},"content":{"rendered":"

\"SimilarWeb<\/p>\n

Desde hace ya muchos a\u00f1os las estad\u00edsticas de tr\u00e1fico de Alexa son un\u00a0referente en Internet, aunque para sitios espa\u00f1oles sus datos despiertan m\u00e1s asombro que confianza<\/a>, por eso es muy interesante que aparezca una alternativa.<\/p>\n

SimilarWeb se presenta como esta alternativa y se atreve a m\u00e1s, ya que en su blog afirma que es mucho m\u00e1s que Alexa<\/a>.<\/p>\n

Y es cierto. Hemos comprobado que en general ofrece m\u00e1s datos, pero como hace apenas unos d\u00edas que est\u00e1 operativo, habr\u00e1 que ver c\u00f3mo evoluciona su informaci\u00f3n.<\/p>\n

En cualquier caso, no hay que tomarse al pie de la letra las cifras de Alexa ni las de\u00a0SimilarWeb, pero contrast\u00e1ndolas con las de Google Analytics y las de tu servidor puedes hacerte una idea bastante aproximada de la situaci\u00f3n de tu web.<\/p>\n

Si a\u00fan no lo has hecho, puedes empezar por analizar tu sitio web en Alexa<\/a> y en\u00a0SimilarWeb<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Desde hace ya muchos a\u00f1os las estad\u00edsticas de tr\u00e1fico de Alexa son un\u00a0referente en Internet, aunque para sitios espa\u00f1oles sus datos despiertan m\u00e1s asombro que confianza, por eso es muy interesante que aparezca una alternativa.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9,10,1],"tags":[544,826,47,695],"class_list":["post-20339","post","type-post","status-publish","format-standard","hentry","category-comercio-electronico","category-emprendedores","category-general","tag-estadistica","tag-google-analytics","tag-internet","tag-web"],"yoast_head":"\nSimilarWeb desaf\u00eda a Alexa - 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Si analizas bien los datos de las visitas a la web de tu empresa, podr\u00e1s hacer cambios que te ayudar\u00e1n a vender\u2026","rel":"","context":"En \u00abComercio electr\u00f3nico\u00bb","block_context":{"text":"Comercio electr\u00f3nico","link":"https:\/\/www.churbayportillo.com\/blog\/category\/comercio-electronico\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":13443,"url":"https:\/\/www.churbayportillo.com\/blog\/2011\/05\/31\/internet-genera-mas-confianza-que-los-politicos\/","url_meta":{"origin":20339,"position":4},"title":"Internet genera m\u00e1s confianza que los pol\u00edticos","author":"Jorge Churba","date":"31 mayo 2011","format":false,"excerpt":"En Espa\u00f1a Internet genera una confianza que ya quisieran para s\u00ed los pol\u00edticos: nada menos que el 39,6% de los usuarios manifiesta que, en general Internet les genera bastante confianza, y el 44% declara que tiene suficiente confianza en Internet. 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