{"id":20742,"date":"2013-02-26T17:59:34","date_gmt":"2013-02-26T16:59:34","guid":{"rendered":"https:\/\/www.churbayportillo.com\/blog\/?p=20742"},"modified":"2023-02-21T13:19:06","modified_gmt":"2023-02-21T12:19:06","slug":"una-emprendedora-de-89-anos","status":"publish","type":"post","link":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/","title":{"rendered":"Una emprendedora de 89 a\u00f1os"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Happy Canes Designed by Grandma Pearl - Kickstarter Video\" width=\"1200\" height=\"900\" src=\"https:\/\/www.youtube.com\/embed\/s0MjHj2BX6M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>A sus 89 a\u00f1os,\u00a0Pearl Malkin nos demuestra que no es <a title=\"\u00bfDemasiado mayor para los negocios en Internet?\" href=\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/04\/demasiado-mayor-para-los-negocios-en-internet\/\">demasiado mayor para los negocios en Internet<\/a>\u00a0buscando financiaci\u00f3n para su proyecto en la plataforma de <a title=\"Crowdfunding en El Secreto\" href=\"https:\/\/www.churbayportillo.com\/blog\/tag\/crowdfunding\/\">crowdfunding<\/a> Kickstarter.<!--more--><\/p>\n<h3>Bastones felices<\/h3>\n<p><em><a title=\"Happy Canes - Spring &#039;13 - Canes for Grandma\" href=\"https:\/\/www.kickstarter.com\/projects\/998024426\/happy-canes-spring-13-canes-for-grandma?ref=search\">Happy canes<\/a><\/em> o bastones felices se llama el proyecto que lanz\u00f3 con ayuda de su nieto y con el que pretende acabar con lo que llama los aburridos bastones, para darles vida con flores artificiales.<\/p>\n<p>Para conseguirlo, necesita reunir 3.500 \u00a0d\u00f3lares -menos de 2.700\u20ac-. Hasta ahora ha obtenido m\u00e1s de 2.800 d\u00f3lares y tiene 24 d\u00edas para recaudar el resto.<\/p>\n<p>A la gente que pone su dinero les ofrece como recompensa mensajes de voz, ejemplares firmados de su libro <em>Preocuparse por una salud mejor<\/em>, por supuesto sus bastones felices y una comida en su casa de San Rafael, California.<\/p>\n<p>Pero la abuela emprendedora no se conforma con Kickstarter y adem\u00e1s vende sus bastones \u00a0en <a title=\"Happy canes en Etsy\" href=\"https:\/\/www.etsy.com\/listing\/120268335\/happy-canes-aluminum?ref=sr_gallery_5&amp;ga_search_query=happy+canes&amp;ga_view_type=gallery&amp;ga_ship_to=ES&amp;ga_search_type=all&amp;ga_facet=happy+canes\">Etsy<\/a>.<\/p>\n<h3>Razones para emprender<\/h3>\n<p>Seg\u00fan informa <a title=\"89-year-old grandma's startup on Kickstarter\" href=\"https:\/\/money.cnn.com\/2013\/02\/20\/smallbusiness\/grandma-kickstarter-startup\/index.html\">CNN Money<\/a> no solo la idea de aburrirse ante la tele han impulsado a la abuela Pearl a emprender esta aventura.<\/p>\n<p>La se\u00f1ora\u00a0Malkin tambi\u00e9n necesita ganar dinero, ya que cuenta con una pensi\u00f3n de mil d\u00f3lares -unos 765\u20ac- y despu\u00e9s de pagar el alquiler, apenas si le quedan 600 d\u00f3lares -unos 459\u20ac- para vivir.<\/p>\n<p>As\u00ed que le deseamos mucho \u00e9xito porque se lo merece.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A sus 89 a\u00f1os,\u00a0Pearl Malkin nos demuestra que no es demasiado mayor para los negocios en Internet\u00a0buscando financiaci\u00f3n para su proyecto en la plataforma de crowdfunding Kickstarter.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9,10,1],"tags":[975,705,47,210],"class_list":["post-20742","post","type-post","status-publish","format-standard","hentry","category-comercio-electronico","category-emprendedores","category-general","tag-crowdfunding","tag-emprendedoras","tag-internet","tag-negocios-en-internet"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Una emprendedora de 89 a\u00f1os - El Secreto de las Pymes que crecen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Una emprendedora de 89 a\u00f1os - El Secreto de las Pymes que crecen\" \/>\n<meta property=\"og:description\" content=\"A sus 89 a\u00f1os,\u00a0Pearl Malkin nos demuestra que no es demasiado mayor para los negocios en Internet\u00a0buscando financiaci\u00f3n para su proyecto en la plataforma de crowdfunding Kickstarter.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\" \/>\n<meta property=\"og:site_name\" content=\"El Secreto de las Pymes que crecen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/churbayportillo\" \/>\n<meta property=\"article:published_time\" content=\"2013-02-26T16:59:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-21T12:19:06+00:00\" \/>\n<meta name=\"author\" content=\"Jorge Churba\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@elsecreto\" \/>\n<meta name=\"twitter:site\" content=\"@elsecreto\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jorge Churba\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\"},\"author\":{\"name\":\"Jorge Churba\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b\"},\"headline\":\"Una emprendedora de 89 a\u00f1os\",\"datePublished\":\"2013-02-26T16:59:34+00:00\",\"dateModified\":\"2023-02-21T12:19:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\"},\"wordCount\":241,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\"},\"keywords\":[\"crowdfunding\",\"Emprendedoras\",\"Internet\",\"Negocios en internet\"],\"articleSection\":[\"Comercio electr\u00f3nico\",\"Emprendedores\",\"General\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\",\"name\":\"Una emprendedora de 89 a\u00f1os - El Secreto de las Pymes que crecen\",\"isPartOf\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#website\"},\"datePublished\":\"2013-02-26T16:59:34+00:00\",\"dateModified\":\"2023-02-21T12:19:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.churbayportillo.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Una emprendedora de 89 a\u00f1os\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#website\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/\",\"name\":\"El Secreto de las Pymes que crecen\",\"description\":\"Informaci\u00f3n y consejos para vender m\u00e1s\",\"publisher\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.churbayportillo.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#organization\",\"name\":\"El Secreto de las Pymes que crecen\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png\",\"contentUrl\":\"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png\",\"width\":599,\"height\":109,\"caption\":\"El Secreto de las Pymes que crecen\"},\"image\":{\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/churbayportillo\",\"https:\/\/x.com\/elsecreto\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b\",\"name\":\"Jorge Churba\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g\",\"caption\":\"Jorge Churba\"},\"description\":\"Me comunico, luego existo. Autor del Diccionario Pr\u00e1ctico de Internet para Emprendedores. Fundador de Churba &amp; Portillo y trabajador en Internet. S\u00edgueme en Twitter\",\"sameAs\":[\"https:\/\/www.churbayportillo.com\/blog\"],\"url\":\"https:\/\/www.churbayportillo.com\/blog\/author\/jorge\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Una emprendedora de 89 a\u00f1os - El Secreto de las Pymes que crecen","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/","og_locale":"es_ES","og_type":"article","og_title":"Una emprendedora de 89 a\u00f1os - El Secreto de las Pymes que crecen","og_description":"A sus 89 a\u00f1os,\u00a0Pearl Malkin nos demuestra que no es demasiado mayor para los negocios en Internet\u00a0buscando financiaci\u00f3n para su proyecto en la plataforma de crowdfunding Kickstarter.","og_url":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/","og_site_name":"El Secreto de las Pymes que crecen","article_publisher":"https:\/\/www.facebook.com\/churbayportillo","article_published_time":"2013-02-26T16:59:34+00:00","article_modified_time":"2023-02-21T12:19:06+00:00","author":"Jorge Churba","twitter_card":"summary_large_image","twitter_creator":"@elsecreto","twitter_site":"@elsecreto","twitter_misc":{"Escrito por":"Jorge Churba","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#article","isPartOf":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/"},"author":{"name":"Jorge Churba","@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b"},"headline":"Una emprendedora de 89 a\u00f1os","datePublished":"2013-02-26T16:59:34+00:00","dateModified":"2023-02-21T12:19:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/"},"wordCount":241,"commentCount":1,"publisher":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#organization"},"keywords":["crowdfunding","Emprendedoras","Internet","Negocios en internet"],"articleSection":["Comercio electr\u00f3nico","Emprendedores","General"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/","url":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/","name":"Una emprendedora de 89 a\u00f1os - El Secreto de las Pymes que crecen","isPartOf":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#website"},"datePublished":"2013-02-26T16:59:34+00:00","dateModified":"2023-02-21T12:19:06+00:00","breadcrumb":{"@id":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.churbayportillo.com\/blog\/2013\/02\/26\/una-emprendedora-de-89-anos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.churbayportillo.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Una emprendedora de 89 a\u00f1os"}]},{"@type":"WebSite","@id":"https:\/\/www.churbayportillo.com\/blog\/#website","url":"https:\/\/www.churbayportillo.com\/blog\/","name":"El Secreto de las Pymes que crecen","description":"Informaci\u00f3n y consejos para vender m\u00e1s","publisher":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.churbayportillo.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.churbayportillo.com\/blog\/#organization","name":"El Secreto de las Pymes que crecen","url":"https:\/\/www.churbayportillo.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png","contentUrl":"https:\/\/www.churbayportillo.com\/blog\/wp-content\/uploads\/2021\/12\/logo.png","width":599,"height":109,"caption":"El Secreto de las Pymes que crecen"},"image":{"@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/churbayportillo","https:\/\/x.com\/elsecreto"]},{"@type":"Person","@id":"https:\/\/www.churbayportillo.com\/blog\/#\/schema\/person\/327f5e9fbcbeeb46bb1a6a1b69a3136b","name":"Jorge Churba","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c5f9205dc97a66e1143b707b76fe364da0a694698284e0bc4f5629e814e5ee66?s=96&d=mm&r=g","caption":"Jorge Churba"},"description":"Me comunico, luego existo. Autor del Diccionario Pr\u00e1ctico de Internet para Emprendedores. Fundador de Churba &amp; Portillo y trabajador en Internet. S\u00edgueme en Twitter","sameAs":["https:\/\/www.churbayportillo.com\/blog"],"url":"https:\/\/www.churbayportillo.com\/blog\/author\/jorge\/"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":16864,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/03\/20\/al-rescate-de-viejos-libros-de-ciencia-ficcion\/","url_meta":{"origin":20742,"position":0},"title":"Al rescate de viejos libros de ciencia ficci\u00f3n","author":"Jorge Churba","date":"20 marzo 2012","format":false,"excerpt":"Mientras la llamada industrial cultural ve a Internet como un enemigo que quiere acabar con su negocio, un grupo de emprendedores, con el respaldo econ\u00f3mico de los internautas, se dispone a crear una nueva industria cultural cuyo objetivo es rescatar viejos libros de ciencia ficci\u00f3n y ponerlos a disposici\u00f3n del\u2026","rel":"","context":"En \u00abEmprendedores\u00bb","block_context":{"text":"Emprendedores","link":"https:\/\/www.churbayportillo.com\/blog\/category\/emprendedores\/"},"img":{"alt_text":"Dynamic Science Fiction","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/03\/Dynamic-Science-Fiction.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":18260,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/07\/12\/recurre-a-una-plataforma-de-crowdfunding-para-financiar-un-libro-sobre-crowdfunding\/","url_meta":{"origin":20742,"position":1},"title":"Recurre a una plataforma de crowdfunding para financiar un libro sobre crowdfunding","author":"Jorge Churba","date":"12 julio 2012","format":false,"excerpt":"Esto es rizar el rizo: Glenn Fleishman recurri\u00f3 a Kickstarter, la mayor plataforma de crowdfunding o microfinanciaci\u00f3n, en busca de gente dispuesta a darle dinero para que escribiera un libro sobre c\u00f3mo conseguir el \u00e9xito en el crowdfunding. Periodista Fleishman explica que lleva veinte a\u00f1os escribiendo para publicaciones como The\u2026","rel":"","context":"En \u00abBlogs\u00bb","block_context":{"text":"Blogs","link":"https:\/\/www.churbayportillo.com\/blog\/category\/blogs\/"},"img":{"alt_text":"Crowdfunding en Kickstarter","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/07\/crowdfunding-en-kickstarter.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":17490,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/05\/11\/inspiracion-para-la-innovacion\/","url_meta":{"origin":20742,"position":2},"title":"Inspiraci\u00f3n para la innovaci\u00f3n","author":"Jorge Churba","date":"11 mayo 2012","format":false,"excerpt":"Conocer lo que est\u00e1 haciendo la gente m\u00e1s creativa e innnovadora puede ser una gran fuente de inspiraci\u00f3n para los emprendedores. Y hay un lugar en Internet donde mucha gente creativa se congrega y expone los beneficios de sus, a veces, brillantes, ideas. All\u00ed puedes encontrar un sistema port\u00e1til para\u2026","rel":"","context":"En \u00abEmprendedores\u00bb","block_context":{"text":"Emprendedores","link":"https:\/\/www.churbayportillo.com\/blog\/category\/emprendedores\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":18166,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/07\/02\/crowdfunding-financiacion-y-estudio-de-mercado\/","url_meta":{"origin":20742,"position":3},"title":"Crowdfunding: financiaci\u00f3n y estudio de mercado","author":"Jorge Churba","date":"2 julio 2012","format":false,"excerpt":"El crowdfunding puede responder a dos preguntas fundamentales que todos los emprendedores se plantean: \u00bfc\u00f3mo financiar mi idea? y \u00bfc\u00f3mo recibir\u00e1 el p\u00fablico mi producto? Porque en las plataformas de crowdfunding los emprededores obtienen fondos para financiar su proyecto precisamente a cambio de su producto. Es decir, realizan una preventa\u2026","rel":"","context":"En \u00abComercio electr\u00f3nico\u00bb","block_context":{"text":"Comercio electr\u00f3nico","link":"https:\/\/www.churbayportillo.com\/blog\/category\/comercio-electronico\/"},"img":{"alt_text":"Grillo","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/07\/grillo.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":19447,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/10\/26\/cafe-y-crowdfunding\/","url_meta":{"origin":20742,"position":4},"title":"Caf\u00e9 y crowdfunding","author":"Jorge Churba","date":"26 octubre 2012","format":false,"excerpt":"Acabo de confirmarlo, a los usuarios de Kickstarter, la m\u00e1s famosa plataforma de crowdfunding o microfinanciaci\u00f3n, les encanta el caf\u00e9. Desde hace tiempo lo sospechaba, pero en mi \u00faltima visita vi que la cafetera Impress que esperaba reunir 50.000 d\u00f3lares, hab\u00eda obtenido m\u00e1s de 111.000 a ocho d\u00edas de acabar\u2026","rel":"","context":"En \u00abEmprendedores\u00bb","block_context":{"text":"Emprendedores","link":"https:\/\/www.churbayportillo.com\/blog\/category\/emprendedores\/"},"img":{"alt_text":"Caf\u00e9","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/10\/cafe.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":18395,"url":"https:\/\/www.churbayportillo.com\/blog\/2012\/07\/24\/una-plataforma-de-crowdfunding-no-apta-para-emprendedores\/","url_meta":{"origin":20742,"position":5},"title":"Una plataforma de crowdfunding no apta para emprendedores","author":"Jorge Churba","date":"24 julio 2012","format":false,"excerpt":"Hace tiempo que venimos hablando de las plataformas de crowdfunding, sitios web a los que acuden los emprendedores para financiar sus proyectos. Hoy vamos hablar de Noodlecrumbs, una plataforma que acaba de lanzarse y que da una vuelta de tuerca al concepto de crowdfunding. Porque Noodlecrumbs no es para emprendedores,\u2026","rel":"","context":"En \u00abEmprendedores\u00bb","block_context":{"text":"Emprendedores","link":"https:\/\/www.churbayportillo.com\/blog\/category\/emprendedores\/"},"img":{"alt_text":"Bombilla","src":"https:\/\/i0.wp.com\/screto.s3.amazonaws.com\/uploads\/2012\/07\/bombilla.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/posts\/20742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/comments?post=20742"}],"version-history":[{"count":0,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/posts\/20742\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/media?parent=20742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/categories?post=20742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.churbayportillo.com\/blog\/wp-json\/wp\/v2\/tags?post=20742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}